Innovative Locations
Over 2000 ㎡ of spaces for events, culture, advertising and digital contents production, where technologies offer smooth experiences and drive customer convenience.
THE PROJECT
The project is inspired by the culture and tradition of Milan, city of design, fashion, enterprise and industriousness, “re-signifying” venues in the focal urban context from Scalo Romana to Navigli and Tortona District.
Technology and creativity generate different levels of “hybrid-format” of connection between brand and audience, blending Immediacy, Immersion, and Interaction.
Multicamera broadcast
High tech sound system
Green screen
Intelligent lightning
XR Technologies
Customizable led-wall
Creativity
Interaction
A traditional space included in a complex of warehouses from ‘900 in the south of Milan. Today it is a high technological venue.
An old print house, now completely redeveloped and equipped with the best technologies.
Big loft with a cool environment from real life to digital technologies.